Anne Roselt, Plascon Colour Manager
Black Bean (71), a dark brown from the Plascon 2016 Colour Forecast, is June’s Colour of the Month. The colour dark brown is having a moment: Kate Middleton wearing brown on the 100th Anniversary June 2016 Vogue Cover, and Naomi Campbell wearing brown on the Vogue Brazil May 2016 cover, are just two examples of the many recent brown magazine covers.
Brown is the colour of Mother Earth, and as such is a source of growth and nourishment. The qualities associated with brown are honesty, stability and security; it is these qualities that make it such a popular colour in depressed economies.
Brown does have a luxurious side, but it is always understated, never overt. Jewel tones like amethyst, emerald, garnet and sapphire work beautifully against a brown background. Below are some examples of dark brown used to great effect in a variety of spaces: