trendtalk#3: Winter 2012

Trend Talk #3

  • Date: 8 August 2012
  • Time: 14h00 to 16h00
  • Place: Freeworld Auditorium, 71 Waterkant St, Cape Town
  • MC: Lacia Gess, Design and Décor Network
  • Entry: R20 (OR MORE in aid of the design charity, Rock Girl (

Join us for a full and exciting industry day on 8 August 2012 at the Freeworld Auditorium! The 3rd session of this year, Trend Talk #3, will be held in conjunction with Design Dialogue, which Plascon is presenting in conjunction with Decorex. USA-based Leatrice Eisman who heads up the Pantone Colour Institute, will talk on colour trends and will endorse the Plascon 2013 Colour Forecast at its official Cape Town launch.

At Trend Talk #3 Michael Udell of Punk will share bright new advertising from the recent Cannes Festival; Jacques Erasmus of Hemelhuijs samples delicious ideas for food; Ricky Lee Gordon of A Word of Art will speak about a new world-class mural walking tour for Cape Town; we have Mardre Meyer from Source IBA (Interior Brand Architects); Justin Hartman of Social Code discusses social media; Source Interior Brand Architects presents the latest interior design directions; and Lauren Shantall will reveal the Plascon 2013 Colour Forecast.

Design Dialogue will run from 08h00 to 13h00 and Trend Talk #3 will run as a separate event from 14h00 to 16h00. To book for Design Dialogue visit Trend Talk #3 asks for voluntary donations at the door in aid of charity and no advance booking is accepted. Guests are advised to arrive early to secure a seat at these jam-packed events.



Michael UdellBefore launching PUNK with King James in Cape Town, Michael Udell was the deputy MD of advertising agency DDB South Africa and the founder and MD of Tribal DDB SA. Prior to returning home at the beginning of 2010, Michael spent 14 years in London developing global digital strategies for brands such as Guinness, Philips and HSBC.


Hemelhuijs vaseJacques Erasmus of Hemelhuijs is a talented chef, decorator, furniture designer and fine artist. He has been the guest chef at Michelin restaurants in Europe, was the consultant to Cuvee at Simonsig and styles and produces various food and style-related work for publications.

This is one you don’t want to miss!


Ricky Lee GordonRicky Lee Gordon, also known as the artist Freddy Sam, is the force behind A Word of Art (AWOA). AWOA believes in connecting people through creative practices to help effect social change on a local, national and global scale. In addition to its exhibition space and project room in the Woodstock Industrial Centre, AWOA runs an international artist exchange that brings visual artists from all over the world to South Africa to share time, skills and ideas with local creatives and community members. AWOA also facilitates ongoing arts outreach activities in the communities of Woodstock and Khayelitsha; and has completed capsule projects in Swaziland, Transkei and Gambia.


Source IBA is one of South Africa’s leading interior design firms, spanning civic, hospitality and leisure, residential, retail and workspace design. They have recently completed the TEBFIN workspace in Johannesburg, and the Park Inn by Radisson in Sandton. Their Pezula Spa at the Pezula Resort Hotel and Spa was voted Top 10 in the World in the Conde Nast Traveller Readers Spa Awards in 2010.

Mardre MeyerIn his fifth year with Source Interior Brand Architects, Mardre has worked on a variety of projects ranging from large-scale high-end hospitality developments though relaxed beach resorts, expressive work environments and pop-up stores to small-scale installations. As project designer and associate, Mardre’s involvement in each project ranges from initial concept design and direction through design development, construction and installation down to selecting artwork and final styling. At the core of his passion for interior design is a fascination with the influence the built environment could have on its inhabitants


Justin HartmanJustin Hartman is the co-founder and CEO of Social Code and has become known as a leader in the digital industry. Justin has worked in both the Media and Internet space since early 1997 with companies that include Media24, CareerJunction, True Love and FinWeek. In 2007 Justin joined The Times newspaper as the New Media Strategist. Here he was heavily involved in conceptualising and executing the web-based strategies for South Africa’s first interactive newspaper. During this period he also co-founded Afrigator, a social media startup which he later sold a stake to MIH Internet – a division of Naspers Limited. In December 2008 Justin was voted on as one of eleven members to the Silicon Cape Steering Committee – a not-for-profit, community owned & driven initiative that serves to attract and bring together local and foreign investors, the brightest technical talent, and the most promising entrepreneurs. Today Justin sits on the advisory board for Silicon Cape. Prior to moving to Cape Town Justin was the Digital Innovation Manager of Avusa Limited’s online and mobile excellence unit called the iLab. He is now the driving force behind taking Social Code into future advancements in the digital industry.


Lauren ShantallLauren Shantall is the founder and organiser of trendtalk, a quarterly trends presentation. She is one of the directors of the design-led charity Rock Girl SA. She also sits on the advisory committee for the proposed Museum of Design, Innovation, Leadership and Art (MODILA). She is currently employed as the PR and Social Media Manager for Plascon Paint South Africa. Her previous role was Head of the Freeworld Design Centre.


Lacia GessLacia Gess runs the Design and Decor Business Network, a platform that offers people in the industry an opportunity to get together to be inspired, promote their business and get contacts and leads over breakfast. She is also the founder of Lifestyle Tours, where she offers fun yet educational bus tours of Cape Town’s Creative Industries.

Wine will be available – kindly sponsored by Groote Post. There will also be spritzers sponsored by jimmijagga.

Groote Postjimmi jaggaRock Girl



Design Dialogue